National Communications Lead
One in five single seniors lives in poverty. One in six older adults experiences elder abuse every year. Protections for investors and pensioners in Canada significantly lag those in other OECD countries. Do you want to change this reality and make Canada a better place to grow old?
Join our CARP communications team as our National Communications Lead and work to secure excellent healthcare,financial security and freedom from discrimination for Canadians as we age.
About the Role
CARP advocates for older Canadians directly and through chapter volunteers by conducting advocacy campaigns, meeting with key government staff and officials, and informing and engaging our members on critical issues.
Working with our Senior Executive Team, in this hands-on role you will be responsible for:
- Lead the generation of online and social media content that engages audience segments and leads to measurable action
- Put communications vehicles in place to create momentum and awareness
- Support the development and dissemination of messaging on key advocacy issues in the public domain and throughout the organization
- Manage the development, distribution, and maintenance of all print and electronic collateral including, but not limited to, website, social media, press releases, newsletters, brochures, member polls, and other communications vehicles
- Where appropriate, mentor and lead a team member responsible for communications coordination and knowledge mobilizations
- Ensure that new and consistent information (article links, stories, and events) is posted regularly to CARP’s website and social media
- Track and measure the level of engagement and evaluate effectiveness of different channels and messages over timeDrive the content and production of CARP’s Annual Impact Report
- Manage all media requests and maintain updated media contacts
Skills, Education and Other Requirements
The ideal candidate will be self-motivated and able to work in a small office environment.This position requires:
- Energetic, self-starter who is able to work independently
- Highly collaborative style with experience in developing and implementing communications strategies
- Excellent writing/editing and verbal communication skillsA strong track record of results and proven ability to manage a variety of key initiatives concurrently
- Strong relationship builder
- Commitment to work collaboratively with all constituent groups, including staff, board members, volunteers, and members
- Professional manner and able to participate in high level partnerships and committee meetings
Interested candidates should submit their cover letter, resume, selected writing samples (not more than 5 pages) and salary expectations to Allison Wilson, Director of Human Resources at [email protected] All short-listed applicants will be given a hands-on test in an exam-like environment.
CARP is a national, non-partisan, non-profit organization that advocates for financial security, improved health care and freedom from discrimination for Canadians as we age. With over 300,000 members and 40 chapters across Canada, CARP plays an active role in the creation of policy and legislation that impacts older Canadians.
CARP works closely with all levels of government and collaborates with other organizations to advocate on health and financial issues. CARP uses the media and enlists members’ voices to increase its clout as an effective advocate.
Our offices are at 70 Jefferson Ave, Toronto ON
For more information see www.CARP.ca